Pop-Up Retail, Montauk, NY
2010, Edition 003

Retail design and construction for Edition 003, a pop-up clothing store in Montauk, NY, located at Solé East. The shopping experience was based on my own memory of summers at the shore which were implemented through the use of textural walls, and a variety of floor coverings, the idea being that someone would walk barefoot from the pool and directly into the shop. While the items being sold were premium, the environment was not overpowering, it was designed to have a relaxed vibe.

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